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Mahindra’s Four Vision SUVs On NU_IQ Platform Launched, What It Means For You

Synopsis:


On 15 August 2025, Mahindra launched its NU_IQ modular platform along with four SUV concepts—Vision S, Vision T, Vision SXT, Vision X. Production models will roll out from 2027 in India and globally, guided by this flexible architecture.


Disclaimer: This content has been published for informational purposes only. Bajaj Broking is not affiliated with, nor does it endorse or assume any responsibility for, the source material. Readers are advised to consult the original publication for complete and accurate context.

As quoted on Economic Times, Mahindra is trying to set the stage for how everyone else might experience SUVs differently in the next decade. The platform behind them, the so-called NU_IQ, is the main character here. That’s where the flexibility and long-term investor story lies. If you track Mahindra share price, this is the sort of move that keeps the company in conversations around innovation, not just production numbers.

Also read: FIIs Sell ₹1,926.76 Cr While DIIs Buy ₹3,895.68 Cr in Equities on Thursday

Key Takeaways

  • Mahindra revealed its NU_IQ modular SUV platform on 15 August 2025

  • Four concepts — Vision S, Vision T, Vision SXT, Vision X — were showcased

  • The designs were shaped between India and the UK studios

  • Production of models based on NU_IQ will start in 2027

  • Mahindra share price closed at ₹2,868.90 per share on 14 August 2025 as per BSE at 15:30 PM IST, reflecting stable investor sentiment

Also read: S&P Upgrades India Sovereign & 10 Financial Institutions; Impact on Share Price

The Platform Story — NU_IQ

So what is this NU_IQ thing, and why should you care? Think of it like Lego blocks for SUVs. One base, multiple builds. That means Mahindra can spin off a rugged off-roader, a family-friendly urban SUV, or even an electric pickup, all using the same skeleton. For you as a consumer, it’s more variety without starting from scratch each time. For you as an investor, it’s cost efficiency wrapped in design buzzwords.

Breaking Down The Four Concepts

Concept

What It Feels Like

Vision S

Compact, urban-ready SUV with tech at its core

Vision T

More rugged, think Thar DNA with a modern twist

Vision SXT

Pickup-inspired utility for those who crave function

Vision X

Sleek, athletic lines with future-forward touches

Concept cars often look like spaceships and end up as slightly toned-down versions in reality. But even so, these four do signal different target groups. If you see yourself in a Vision T kind of mood — you probably like adventure. More of a Vision SXT person? Then practicality is your vibe.

Why This Should Be On Your Radar

You might not be driving these SUVs anytime soon, but if you follow stocks, design trends, or even just like guessing the future of cars, this is one of those launches that keeps Mahindra relevant on your watchlist. The Mahindra share price may not shoot up just because of fancy concept reveals, but as someone tracking the company’s moves, you know that investor confidence often grows from long-term clarity — and this platform offers exactly that.

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