Mehul Telecom Limited, incorporated in May 2023, operates as a multi-brand mobile retail chain offering smartphones, tablets, and related accessories in Gujarat. The company follows a hybrid retail structure comprising Company Owned Company Operated (COCO) stores and Franchise Owned Franchise Operated (FOFO) outlets, enabling a combination of direct retail presence and franchise-led expansion. Its product portfolio includes devices from multiple smartphone brands active in India, along with a range of connected lifestyle products such as wearables, audio devices, and power-related accessories. The company also facilitates omnichannel payment options, including UPI, mobile wallets, and point-of-sale systems across its outlets.
In addition to mobile handsets, the company offers a broad selection of accessories, including chargers, earphones, screen guards, power banks, and other peripherals such as storage devices or utility accessories sourced from various brands. Its operations are supported by a workforce of 27 employees as of March 31, 2026. The business is conducted under the brand name “Mehul Telecom,” with a focus on retailing consumer electronics and mobile-related products through its store network. The hybrid operating model allows the company to maintain control over certain outlets while also leveraging franchise partnerships to extend its retail footprint within its operational region.