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Simca Advertising Ltd

Simca Advertising Ltd IPO opened on 08 May 2026 and closed on 12 May 2026, with a price band of ₹174–₹183 per share. The IPO had a lot size of 600 shares, requiring a minimum investment of ₹2,19,600 per lot at the upper price band. The issue size was ₹58.04 crore, and the shares get listed on 15 May 2026.

Simca Advertising Ltd IPO Details

Listing Date

15 May 2026

Bid Price

₹174 - ₹183

Lot Size

600 Shares

Minimum Investment

₹2,19,600 / 2 Lots

Issue Size

₹58.04 Cr

Key Dates to Track

    Here are the important dates you need to know in order to participate in this IPO

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Offer Start Date

8th May

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Offer End Date

12th May

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Allotment Date

13th May

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Refund Initiation

14th May

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Demat Transfer

14th May

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Listing Date

15th May

About Simca Advertising Ltd IPO

Simca Advertising Limited, incorporated in June 2022, operates in the advertising services segment with a focus on Out-of-Home (OOH) media across Mumbai and Maharashtra. The company provides advertising formats such as hoardings, gantries, bus panels, shelters, kiosks, utilities, and vinyl signage, enabling communication in public spaces. Its services include planning and executing campaigns based on audience behaviour, location selection, and client requirements. The company is ISO 9001:2015 certified, indicating adherence to defined quality management standards across its operations. It serves clients across sectors including advertising agencies, entertainment, real estate, fashion and lifestyle, insurance, and government organisations.
 

The company manages a portfolio of more than 100 OOH media assets located in high-traffic areas such as arterial roads, commercial hubs, major junctions, and markets in Mumbai. Its service model includes end-to-end campaign execution, covering media planning, placement, and coordination. By working across multiple formats and locations, the company aims to support visibility and awareness for client campaigns. As of December 31, 2025, Simca Advertising Limited had 31 permanent employees, indicating a relatively compact organisational structure supporting its operations in the OOH advertising segment.

Simca Advertising Ltd Shareholding Pattern

  Pre-Issue Post-Issue
Promoter Group 99.99% 73.5%
Public Group 0.01% 26.5%

Simca Advertising Ltd IPO Reservation

QIB Shares Offered 6,02,520 (19%)
NII (HNI) Shares Offered 4,51,890 (14.25%)
Retail Shares Offered 10,54,410 (33.25%)
Anchor Investor Shares Offered 9,03,780 (28.5%)
Total Shares Offered 31,71,600
Total Shares With Anchor Investor 31,71,600

Simca Advertising Ltd IPO Lot Size

Application Lots Shares Amount
Retail (Min) 2 1,200 ₹2,19,600
Retail (Max) 2 1,200 ₹2,19,600
S HNI (Min) 3 1,800 ₹3,29,400
S HNI (Max) 9 5,400 ₹9,88,200
B HNI (MIN) 10 6,000 ₹10,98,000

Simca Advertising Ltd IPO Anchor Portion Size

Bid Date May 07, 2026

Simca Advertising Ltd IPO registrar

MUFG Intime India Pvt Ltd
Phone Number +91 81081 14949
Email Id simca.smeipo@in.mpms.mufg.com
Website https://in.mpms.mufg.com

Simca Advertising Ltd IPO Lead Manager

1. Socradamus Capital Private Limited

Simca Advertising Ltd Financial Information

March 31, 2025 March 31, 2024 March 31, 2023
Net Worth ₹17.37 Cr ₹7.39 Cr ₹1.62 Cr
Reserves and Surplus ₹17.32 Cr ₹7.34 Cr ₹1.57 Cr
Total Borrowing ₹0.28 Cr ₹0 Cr ₹0.04 Cr

Simca Advertising Ltd IPO Subscription LIVE Status

Category No. of shares offered No. of shares bid Subscription (Times)
Qualified Institutional Buyers (QIBs) 6,02,520 4,93,05,000 81.8313
Non Institutional Investors (NIIs) 6,10,890 8,41,13,400 137.6899
Retail Individual Investors (RIIs) 10,54,410 7,48,66,800 71.0035
Total 27,32,400 20,82,85,200 76.2279

Strength of Simca Advertising Ltd

  • Established market presence and media network in OOH Advertising.
  • Comprehensive advertising solutions for brand engagement
  • Cost-effectiveness, ROI for advertisers along with brand awareness and consumer recall.
  • Strong partnerships, industry collaborations and competitive market advantage.
  • Experienced management team with managerial, creative and technical expertise and industry relationships.

Risks Involved

  • We are depended on leased media sites including media assets leased from the proprietorship firm of our promoter, Fahim Batliwala and do not own advertising infrastructure, which could adversely impact our business, results of operations, financial condition and cash flows.
  • We rely on the reputation of the "SIMCA" brand in Mumbai, and any damage to it could adversely affect our business, results of operations, financial condition and cash flows.
  • Our Promoter, Fahim Batliwala is involved into ventures which are in businesses similar to ours through various proprietorship firms.
  • Out-of-Home (OOH) Advertising business is dependent on availability of space or sites for publishing of ads. Any significant increase in the prices of such ad space or sites or non-availability of such ad space or sites may adversely affect our business and results of operations.
  • Our operations are concentrated in Mumbai Metropolitan Region ("MMR"), and any loss of business in such region could have an adverse effect on our business, results of operations and financial condition.
  • We do not have long-term agreements with our customers. Any changes or cancellations to our orders may adversely affect our business, results of operations and financial condition.
  • Failure to maintain quality standards in advertising execution may lead to client disputes, legal liabilities, and reputational impact.
  • Our business requires us to obtain and renew certain registrations, licenses, and permits from government and regulatory authorities and failure to obtain and renew them in a timely manner may adversely our business.
  • Our industry is shifting towards digital OOH formats. Inability to timely invest in or adopt new technologies such as LED hoardings, programmatic advertising, or analytics tools may affect our competitiveness and relevance.
  • The Restated Financial Information provided in this Draft Red Herring Prospectus have been provided by the Peer Reviewed Chartered Accountants who are not the Statutory Auditors of our Company.
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Industry Outlook of Simca Advertising IPO

  • India’s advertising industry is expanding due to shifts in consumer behaviour, increased digital adoption, and a competitive market environment.

  • Traditional channels such as television, print, and outdoor media continue to be used, particularly across regional markets.

  • Digital platforms are influencing how brands communicate with audiences, supported by higher mobile internet usage.

  • Growth in social media usage and regional language content has widened audience reach across different demographics.

  • Advertisers are adapting strategies to engage consumers across both traditional and digital formats.

  • Key contributors to advertising expenditure include sectors such as consumer goods, e-commerce, telecommunications, and financial services.

  • These sectors leverage both traditional and digital channels to connect with diverse consumer segments across geographies.

  • Following the pandemic period, the advertising market has shown expansion alongside broader economic recovery trends.

  • Changes in consumer preferences have influenced media planning and campaign strategies.

  • There has been a rapid shift towards digital channels, influencing advertising strategies and budget allocation.

Interested in more opportunities? Check out our Upcoming IPO section for new listings and don’t forget to check your IPO allotment status for Simca Advertising IPO. 

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Frequently Asked Questions

What is Simca Advertising Ltd IPO?

Answer Field

Simca Advertising Ltd IPO is a SME IPO of 31,71,600 equity shares of a face value of ₹10 aggregating up to ₹58.04 Crores. The issue is priced at ₹174 to ₹183 per share. The minimum order quantity is 600 Shares. The IPO opens on May 08, 2026, and closes on May 12, 2026. MUFG Intime India Pvt Ltd is the registrar for the IPO. The shares are proposed to be listed on NSE-SME.

When Simca Advertising Ltd IPO will open?

Answer Field

The Simca Advertising Ltd IPO opens on May 08, 2026 and closes on May 12, 2026.

What is the lot size of Simca Advertising Ltd?

Answer Field

Simca Advertising Ltd lot size is 600 shares, and the minimum amount required is ₹2,19,600.

How to apply for Simca Advertising Ltd IPO?

Answer Field

You can apply in Simca Advertising Ltd IPO online using either UPI or ASBA as payment method. ASBA IPO application is available in the net banking of your bank account. UPI IPO application is offered by brokers who don't offer banking services. To apply for an IPO:

  • Login to Bajaj Broking account App/Website & click on IPO
  • Enter the number of lots and price at which you wish to apply.
  • Enter your UPI ID and click on submit. With this, your bid will be placed with the exchange.
  • You will receive a mandate notification to block funds in your UPI app.
  • Approve the mandate request on your UPI and funds will be blocked.

When is Simca Advertising Ltd IPO allotment?

Answer Field

The finalization of Basis of Allotment for Simca Advertising Ltd IPO will be done on May 13, 2026, and the allotted shares will be credited to your demat account by May 14, 2026.

When is Simca Advertising Ltd IPO listing date?

Answer Field

The Simca Advertising Ltd listing date is May 15, 2026.

Who is the registrar of Simca Advertising Ltd IPO?

Answer Field

The registrar of Simca Advertising Ltd IPO is MUFG Intime India Pvt Ltd

Which company is the book-running lead manager of the IPO?

Answer Field

Socradamus Capital Private Limited will be the book-running lead manager of this IPO.

What is the fresh issue of Simca Advertising Ltd IPO?

Answer Field

The fresh issue size is ₹58.04 Crores equity shares.

What minimum lot size can retail subscribers subscribe to Simca Advertising Ltd?

Answer Field

Retail investors can subscribe to a minimum of one lot, 600 shares and ₹2,19,600 amount.

How can I approve the UPI mandate request for Simca Advertising Ltd IPO?

Answer Field

To apply for Simca Advertising Ltd IPO, you need to log in to your demat account to complete the bidding process. Then, approve the payment mandate on your UPI app.

What is the price range of Simca Advertising Ltd?

Answer Field

The price of each Simca Advertising Ltd share will be ranging in between ₹174 to ₹183 per share.

What is the cut-off time for the UPI mandate for Simca Advertising Ltd IPO?

Answer Field

The cut-off time for the UPI mandate confirmation is 5:00 PM, May 12, 2026.

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