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Rampur Barrel Blush Debuts at Whisky Live Paris

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Synopsis:

Radico Khaitan introduces Rampur Barrel Blush at Whisky Live Paris 2024. The new expression features unique maturation processes and will retail at $105.

Radico Khaitan news today

On September 28, 2024, at the prestigious Whisky Live Paris event, Radico Khaitan unveiled its latest single malt whisky, the Rampur Barrel Blush. This launch marks another significant milestone for the award-winning Indian distillery in expanding its global footprint.

RADICO KHAITAN LTD

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Updated - 12 December 2024
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Unique flavour profile and maturation

Rampur Barrel Blush is distinguished by its intricate flavour profile, initially matured in American Bourbon barrels. This stage imparts traditional notes of vanilla, oak, and a hint of soft spices. The whisky undergoes a final maturation in Australian Shiraz wine casks, which adds a complex layer of ripe berries, dark fruits, and a subtle tannic finish. This dual maturation process creates a balanced yet bold whisky, offering whisky enthusiasts a unique sensory journey with each sip.

Global availability and pricing

Scheduled for distribution in the fall of 2024, Rampur Barrel Blush will be available across major markets including Europe, the United Kingdom, and the United States. It will retail for $105 (approximately Rs 8,800). Details regarding its availability in the Indian market have not been disclosed yet.

Presentation at Whisky Live Paris

The Whisky Live Paris 2024, held from September 28 to 30 at La Grande Halle de La Villette, serves as the platform for the launch of Rampur Barrel Blush. This event is renowned for showcasing new and innovative whisky expressions to a global audience, providing an ideal setting for Radico Khaitan to introduce their latest creation.

Market impact and expectations

The introduction of Rampur Barrel Blush is anticipated to strengthen Radico Khaitan's position in the international spirits market. The unique maturation process and the premium pricing of this whisky are expected to attract discerning whisky drinkers and collectors, potentially influencing the Radico Khaitan share price as the company expands its luxury whisky portfolio.

In conclusion, the launch of Rampur Barrel Blush by Radico Khaitan at Whisky Live Paris 2024 highlights the distillery's commitment to innovation and excellence in the craft of whisky making. This new expression is set to offer a distinctive taste experience to whisky connoisseurs around the globe.

Disclaimer: Investments in the securities market are subject to market risk, read all related documents carefully before investing.

This content is for educational purposes only. Securities quoted are exemplary and not recommendatory.

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