Who is the CEO of Bluestone Jewellery & Lifestyle Ltd?
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The CEO of Bluestone Jewellery & Lifestyle Ltd is Gaurav Singh Kushwaha, who is also the founder of the company.
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BlueStone Jewellery and Lifestyle Limited is entering the capital markets with its upcoming IPO, drawing attention from investors across India. Known for its diverse product portfolio, the company designs, manufactures, and retails a range of jewellery—spanning diamond, gold, platinum, and studded categories—under the BlueStone brand. As of March 31, 2025, BlueStone had established a presence in 117 cities across 26 States and Union Territories, operating through 275 physical stores and catering to over 12,600 PIN codes. This network includes 200 company-owned stores and 75 franchisee outlets, covering a retail space of more than 605,000 square feet.
The company’s offerings include rings, earrings, necklaces, pendants, solitaires, bangles, bracelets, and chains. These products are designed to appeal to a broad customer base across various price points. With 91 jewellery collections based on specific themes, BlueStone appears to be positioning itself to meet both traditional and modern consumer preferences as it looks to expand through public investment.
For more details, visit the Bluestone Jewellery & Lifestyle IPO page.
Details | Information |
IPO Date | August 11, 2025 to August 13, 2025 |
Issue Size | 2,97,99,798 shares (aggregating up to ₹1,540.65 Cr) |
Price Band | ₹492 to ₹517 per share |
Lot Size | 29 shares |
Listing At | NSE BSE |
Funding our Working Capital Requirements
General Corporate Purpose
Event | Date |
---|---|
IPO Open Date | Mon, Aug 11, 2025 |
IPO Close Date | Wed, Aug 13, 2025 |
Tentative Allotment | Thu, Aug 14, 2025 |
Initiation of Refunds | Mon, Aug 18, 2025 |
Credit of Shares to Demat | Mon, Aug 18, 2025 |
Tentative Listing Date | Tue, Aug 19, 2025 |
Cut-off time for UPI mandate confirmation | 5 PM on August 13, 2025 |
₹492 to ₹517 per share
Application | Lots | Shares | Amount |
Retail (Min) | 1 | 29 | ₹14,993 |
Retail (Max) | 13 | 377 | ₹1,94,909 |
S-HNI (Min) | 14 | 406 | ₹2,09,902 |
S-HNI (Max) | 66 | 1,914 | ₹9,89,538 |
B-HNI (Min) | 67 | 1,943 | ₹10,04,531 |
Log in to Your Trading Account: Access your trading account through your broker’s platform.
Navigate to the IPO Section: Go to the IPO section to view active IPO listings.
Select Bluestone Jewellery & Lifestyle IPO: Find "Bluestone Jewellery & Lifestyle IPO" and click on the ‘Apply’ button.
Enter Application Details: Specify the number of lots (minimum lot size: 29 shares) and the bid price within the range of ₹492 to ₹517 per share.
Provide Your UPI ID: Enter your UPI ID for payment authorization. Ensure that sufficient funds are available in your linked account.
Review and Submit: Verify all the details entered before submitting the application. Approve the UPI mandate before 5 PM on August 13, 2025, to complete your application process.
Additional Read- How to Apply for the Bluestone Jewellery And Lifestyle IPO?
Total Assets: Grew from ₹1,255.49 crore in FY24 to ₹3,532.28 crore as of March 2025.
Total income: Reached ₹1,830.04 crore in FY25.
Profit After Tax (PAT): Stood at ₹-221.84 crore for March 2025.
Total Borrowing: Recorded at ₹728.62 crore in FY25.
Reserves and Surplus: Recorded at ₹877.12 crore (March 2025), growing steadily over the years.
EBITDA: Stood at ₹73.16 crore in March 2025.
The company has experienced a consistent increase in its asset base, indicating efforts toward business expansion and operational scale.
Its total income reflects a rising trend, suggesting growing market presence and customer reach across key segments.
Although the company reported a loss for the recent fiscal year, this may be attributed to investments in growth, marketing, and infrastructure.
Borrowings have been utilised to support operational and strategic initiatives, aligning with expansion objectives.
The reserves and surplus position has shown steady improvement, pointing to internal capital generation and financial strengthening over time.
Operating performance has remained positive at the earnings before interest, taxes, depreciation, and amortisation (EBITDA) level, suggesting core business activities continue to generate returns.
The company has reported a loss in the recent fiscal year, which may raise concerns about short-term profitability and cost management amid expansion efforts.
A substantial portion of the IPO proceeds is earmarked for working capital and general corporate purposes, which may not directly contribute to immediate revenue growth or margin improvement.
BlueStone’s presence across multiple cities, supported by both company-owned and franchisee stores, positions it to benefit from increasing demand in urban and semi-urban markets.
The brand’s diverse product portfolio and thematic collections allow it to cater to a wide range of consumer preferences, supporting long-term growth through both physical and digital retail channels.
KPI | Values |
ROE | -34.53% |
ROCE | -3.67% |
Debt/Equity | 0.80 |
RoNW | -24.45% |
PAT Margin | -12.53% |
EBITDA Margin | 4.13% |
Price to Book Value | 2.01 |
Registrar | Lead Manager(s) |
---|---|
Kfin Technologies Limited | Axis Capital Limited |
BlueStone Jewellery & Lifestyle Ltd. Site No. 89/2, Lava Kusha Arcade, Munnekolal Village, Outer Ring Road, Marathahalli Bangalore Urban, Karnataka, 560037
Phone: +91 22 4515 2729
Email: investor.relations@bluestone.com
Website: https://www.bluestone.com/
Bluestone Jewellery and Lifestyle Limited is entering the primary market with a public offering focused on funding working capital needs and general corporate purposes. The company operates across a wide geographical base in India and offers a variety of jewellery products designed to appeal to different consumer groups. Its store footprint combines company-owned and franchisee outlets, enabling presence in several urban and semi-urban locations.
While the IPO provides a window into the jewellery retail sector, investors may consider reviewing the company’s financials, business model, and use of proceeds before making decisions. The company's recent performance indicates expansion activity, supported by rising income and increased asset base. However, reported losses and debt levels may also be relevant in evaluating its overall financial profile.
Interested in more opportunities? Check out our Upcoming IPO section for new listings, and don’t forget to check your IPO allotment status for Bluestone Jewellery & Lifestyle IPO.
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The CEO of Bluestone Jewellery & Lifestyle Ltd is Gaurav Singh Kushwaha, who is also the founder of the company.
The IPO will open for subscription on August 11, 2025, and will close on August 13, 2025.
Bluestone Jewellery & Lifestyle Ltd is engaged in the design, manufacturing, and retail of diamond, gold, platinum, and studded jewellery. It operates a hybrid retail model with both company-owned and franchisee stores across India. The business model includes product diversity and geographical reach, which support long-term operational continuity, though actual sustainability depends on execution, competition, and market conditions.
The IPO comprises 2,97,99,798 shares, aggregating up to ₹1,540.65 crore.
‘Pre-apply’ allows investors to place their IPO application before the official opening date. Applications are recorded and submitted once the IPO opens, improving convenience and timing for interested applicants.
Once you apply and approve the UPI mandate, you will receive a confirmation from your broker or platform. Final application status is usually confirmed after the mandate is successfully processed and the IPO window closes.
The minimum lot size is 29 shares, which also serves as the minimum order quantity for retail investors.
The tentative date for IPO allotment is August 14, 2025.
The registrar for this IPO is Kfin Technologies Limited.
As of available disclosures, there are no publicly reported governance issues or structural red flags concerning the leadership or board of Bluestone Jewellery & Lifestyle Ltd. However, investors are advised to review the company's Draft Red Herring Prospectus (DRHP) or RHP for detailed information on governance practices and risk factors.
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