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BharatPe has integrated with ONDC, enabling food delivery services to its 15 million users. The service connects users to over 140,000 restaurants in 400+ cities, simplifying the food delivery experience.
Indian fintech company BharatPe has taken a significant step by integrating its app with the Open Network for Digital Commerce (ONDC). This new feature allows the 15 million users of BharatPe to order food directly from the app, creating a more streamlined experience for consumers. Through this integration, users can access more than 140,000 restaurants spread across over 400 cities in India.
This initiative aims to enhance BharatPe’s digital ecosystem by enabling users to complete multiple tasks from a single platform. The integration aligns with the company's strategy to remove the need for multiple apps, offering a simplified and unified user experience.
With its latest feature, BharatPe users can now explore a wide range of food delivery options within their city. The service is designed to enhance convenience by offering real-time tracking and personalised recommendations based on previous orders and user preferences. This move positions BharatPe as a key player in the digital commerce and payment solutions space in India.
By integrating with ONDC, BharatPe also opens doors for small food outlets and restaurants to reach new customers, expanding their digital presence. This connection provides a wider audience for local businesses, allowing them to grow their market without the need for additional resources. Over 140,000 restaurants in over 400 cities are currently available on this platform, giving consumers access to a wide array of food options.
This integration is BharatPe’s first significant update following the rebranding of its postpe app in August 2024. The company aims to build an ecosystem that supports various digital services, including food delivery, UPI transactions, and bill payments. With this latest feature, BharatPe’s growth strategy continues to focus on expanding user engagement and supporting local businesses.
The integration with ONDC strengthens BharatPe’s position as a comprehensive digital platform for various services. It continues to innovate in the financial technology space, positioning itself as a leading player in India’s growing digital commerce landscape.
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