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Retail chain NewU from Dabur has aligned with Unicommerce to improve sales channel management. Uniware facilitates the linking of NewU's stores, online operations, and delivery apps regarding easy shopping, the facilities of stock updates, and a seamless experience across all channels.
Source: Dabur’s NewU Exchange Filing | Published on Sept 09, 2025
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According to a press release uploaded on NSE, Unicommerce on September 9, 2025, Dabur’s retail chain NewU has partnered with Unicommerce eSolutions Limited to improve its sales system.
NewU has more than 120 stores in 35 cities. The stores sell skincare, hair care, grooming, and perfumes. With this deal, NewU is using the Uniware platform. This system links its website, online shops, fast delivery apps, and stores.
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For buyers, shopping becomes easier. They can search for items online. They can check if the stock is available. They can order from any channel. They can choose home delivery or store pickup. The goal is to provide a consistent experience across all options.
Uniware gives updates on stock in real time. It helps NewU keep the correct inventory. It prevents both empty shelves and extra stock. The system also supports the chain’s fast growth.
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Manish Asthana, Chief Operating Officer of NewU, said this step will help the brand serve better. Kapil Makhija, Managing Director and CEO of Unicommerce, said Uniware makes stock and order control easy, providing customers with a smooth journey.
Dabur’s NewU partnered with Unicommerce on September 9, 2025.
NewU has 120+ stores across 35 cities in India.
The Uniware platform connects stores, websites, online marketplaces, and quick commerce apps.
Customers can check stock, order online, and choose either home delivery or store pickup.
Uniware provides stores and retail partners with real-time stock updates, thus avoiding the perils of overstocking and stockouts.
The move should help NewU extend its retail arms while enhancing customer experience.
Unicommerce serves over 7,100 clients across India, Southeast Asia, and the Middle East.
Feature | Details |
Company | Dabur’s retail chain NewU |
Partner | Unicommerce eSolutions Limited |
Platform Used | Uniware |
Coverage | 120+ stores across 35 cities |
Sales Channels | Website, online marketplaces, quick commerce apps, and physical stores |
Customer Options | Search products, check stock, order online or in-store, home delivery, or pickup |
Technology Benefit | Real-time stock updates, inventory accuracy, reduced overstocking, and fewer stockouts |
Business Impact | Supports retail growth and smooth omnichannel shopping |
Statements | NewU COO: stronger customer service; Unicommerce CEO: easy stock and order management |
Unicommerce Reach | 7,100+ clients in India, Southeast Asia, and Middle East |
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