Senco Gold Ltd

Diamond, Gems and Jewellery

Offer Period :

4th to 7th Jul 2023

Founded in 1994, Senco Gold Limited is a prominent pan-India jewelry retailer, operating as "Senco Gold & Diamonds." Offering a wide range of in-house-designed gold, diamond, silver, and platinum jewelry, Read more... the company has 136 showrooms across 99 cities, catering to diverse customer preferences.Read less

Senco Gold Ltd IPO Details

IPO Date 4th to 7th Jul 2023 Minimum Investment ₹14899 / 1 Lots
Listing Date 2023-07-14 Maximum Investment ₹193687 / 13 Lots
Face Value ₹10 per share Total Issue Size ₹405 Crores
Price ₹317 to ₹317 per share Fresh Issue ₹270 Crores
Lot Size 1 Lots (47 Shares) Offer For Sale ₹ 135
Listing At BSE, NSE Retail Discount ₹ 0
Employee Discount ₹ 0    
IPO Date 4th to 7th Jul 2023
Listing Date 2023-07-14
Face Value ₹10 per share
Price ₹317 to ₹317 per share
Lot Size 1 Lots (47 Shares)
Listing At BSE, NSE
Employee Discount ₹0 Crores
Minimum Investment ₹14899 / 1 Lots
Maximum Investment ₹193687 / 13 Lots
Total Issue Size ₹405 Crores
Fresh Issue ₹270 Crores
Offer For Sale
Retail Discount ₹ 0

Tentative Timeline

Important dates for allocation and IPO listing.

4th Jul

IPO Starts

6th Jul

IPO Ends

11th Jul

Allotment Date

12th Jul

Initiation of Refund

13th Jul

Credit of Shares to Demat Account

14th Jul

IPO Listing Date

Shareholder Pattern

  Pre-Issue Post-Issue
Promoter Group 74.71 0
Public Group 25.29 100

Senco Gold Ltd IPO Reservation

QIB Shares Offered 6727575(50%)
NII (HNI) Shares Offered 2018273(15%)
Retail Shares Offered 4709302(35%)
Anchor Investor Shares Offered 0(0%)
Total Shares Offered 13455150
Total Shares With Anchor Investor 13455150

IPO Lot Size

ApplicationLotsSharesAmount
Retail (Min)---
Retail (Max)---
S-HNI (Min)---
S-HNI (Max)---

Senco Gold Ltd IPO Registrar

KFin Techologies Ltd
Phone Number +91 40 6716 2222
Email Id sencogold.ipo@kfintech.com
Our Website www.kfintech.com

Senco Gold Ltd IPO Lead Manager

1. IIFL Securities Ltd

2. Ambit Pvt Ltd

3. SBI Capital Markets Ltd

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Senco Gold Ltd IPO Subscription LIVE Status

Category No. of shares offered No. of shares bid No. of subscribed

Strength of Senco Gold Ltd

1. The Company has a strong brand name with heritage / legacy of over five decades;

2. Largest organised jewellery retail player in the eastern region of India based on number of stores.

3. Strong `Company Operated Showroom' base;

4. Established asset-light `franchise' model leading to operating leverage;

5. Calibrated focus on light, affordable jewellery with the intention to cater to the upwardly mobile and younger generation;

6. Established Systems and Procedures to mitigate risk and improve efficiencies;

7. Experienced management team and institutional investor support.

Risks Involved

1. The company face significant competition in the Indian jewellery market, its risk losing substantial portion of the company customers and its market share which will adversely affect its business, financial condition, results of operations and prospects.

2. The Company requires significant amounts of working capital for continued growth. Its inability to meet the company working capital requirements, on commercially acceptable terms, may have an adverse impact on its business, financial condition and results of operations.

3. The company obtain gold on loan basis, which remains subject to RBI regulations. Any adverse change in the regulations governing gold on loan basis may adversely affect its financial condition and results of operations.

4. A significant portion of the company manufacturing work is done by Karigars who do not work exclusively for it which exposes it to any risks/adverse developments affecting the Karigars.

5. The company has been subject to a 'Search and Seizure' operation by the income-tax department in the past, which has resulted in taxation and criminal proceedings being initiated against the Company and its Individual Promoter. The company has also been subject to an on spot search from the Directorate General of Central Excise Intelligence, Kolkata along with show cause notice. Further, a search has been conducted by the customs department at its Registered and Corporate Office in relation to an investigation against one of its Job Worker and vendor and a spot summons was issued to the Company. Any adverse outcome of such proceedings might have an adverse effect on its business, financial condition and results of operations.

6. The company relies in part on its franchisees, and if its franchisees cannot develop or finance new showrooms or build them on suitable sites, open them on schedule or manage them successfully, or if the company is are unable to renew its existing franchisees or secure new franchisees on commercially acceptable terms, its growth and success may be affected.

7. The company may not be successful in implementing its brand building, marketing and advertising initiatives for the company brands. Any fall in its brand's reputation and market perception "Senco Gold and Diamonds", may adversely affect the company business, results of operations and prospects.

8. The company income and sales are subject to seasonal fluctuations and lower income in a peak season may have a disproportionate effect on its results of operations.

9. Differing regulatory views on various jewellery purchase schemes initiated by the company may have adverse implications on the Company and/or its Directors under applicable laws; and in particular, the Companies Act, 2013 and the Companies (Acceptance of Deposits) Rules, 2014, as amended.

10. The non-availability or high cost of quality gold and diamonds may have an adverse effect on its business, results of operations, financial condition and prospects.

Why should you invest in

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Financials

Particulars For the financial year ending (in ₹ million)
  2023 2022 2021
Total Assets 2905.32 2100.19 1559.3
Total Liabilities 2905.32 2100.19 1559.3
Total Expenses 3892.39 3370.45 2591.26
Total Revenue 
4108.54 3547.41 2674.92
Profit After Tax 158.48 129.1 61.48
EBITDA 347.76 289.95 189.87
Adjusted EBITDA 0 0 0

Senco Gold Ltd IPO Listing Details

Listing Date BSE Script Code NSE Symbol ISIN Final Issue Price
2023-07-14 543936 SENCO
INE602W01019
₹317 per share

Listing Day Trading Information

Price Details BSE NSE
Final Issue Price ₹317 ₹317
Open ₹431 ₹430
Low ₹401.4 ₹401.2
High ₹443.8 ₹444
Low ₹401.4 ₹401.2

Frequently Asked Questions

What is Senco Gold Ltd IPO?

Answer Field

Senco Gold Ltd IPO is a Mainboard IPO of 1,34,55,150 equity shares of a face value of ₹10 aggregating up to ₹405 Crores. The issue is priced at ₹317 to ₹317 per share. The minimum order quantity is 47 Shares. The IPO opens on July 04, 2023, and closes on July 06, 2023. KFin Techologies Ltd is the registrar for the IPO. The shares are proposed to be listed on BSE,NSE.

When Senco Gold Ltd IPO will open?

Answer Field

The Senco Gold Ltd IPO opens on July 04, 2023 and closes on July 06, 2023.

What is the lot size of Senco Gold Ltd?

Answer Field

Senco Gold Ltd lot size is 47 shares, and the minimum amount required is ₹14,899.

How to apply for Senco Gold Ltd IPO?

Answer Field

You can apply in Senco Gold Ltd IPO online using either UPI or ASBA as payment method. ASBA IPO application is available in the net banking of your bank account. UPI IPO application is offered by brokers who don't offer banking services. To apply for an IPO:

• Login to Bajaj Broking account App/Website & click on IPO

• Enter the number of lots and price at which you wish to apply.

• Enter your UPI ID and click on submit. With this, your bid will be placed with the exchange.

• You will receive a mandate notification to block funds in your UPI app.

• Approve the mandate request on your UPI and funds will be blocked.

When is Senco Gold Ltd IPO allotment?

Answer Field

The finalization of Basis of Allotment for Senco Gold Ltd IPO will be done on July 11, 2023, and the allotted shares will be credited to your demat account by July 13, 2023.

When is Senco Gold Ltd IPO listing date?

Answer Field

The Senco Gold Ltd listing date is July 14, 2023.

Who is the registrar of Senco Gold Ltd IPO?

Answer Field

The registrar of Senco Gold Ltd IPO is KFin Techologies Ltd

Which company is the book-running lead manager of the IPO?

Answer Field

IIFL Securities Ltd,Ambit Pvt Ltd,SBI Capital Markets Ltd will be the book-running lead manager of this IPO.

What is the fresh issue of Senco Gold Ltd IPO?

Answer Field

The fresh issue size is ₹270 Crores equity shares.

What minimum lot size can retail subscribers subscribe to Senco Gold Ltd?

Answer Field

Retail investors can subscribe to a minimum of one lot, 47 shares and ₹14,899 amount.

How can I approve the UPI mandate request for Senco Gold Ltd IPO?

Answer Field

To apply for Senco Gold Ltd IPO, you need to log in to your demat account to complete the bidding process. Then, approve the payment mandate on your UPI app.

What is the price range of Senco Gold Ltd?

Answer Field

The price of each Senco Gold Ltd share will be ranging in between ₹317 to ₹317 per share.

What is the cut-off time for the UPI mandate for Senco Gold Ltd IPO?

Answer Field

The cut-off time for the UPI mandate confirmation is 5:00 PM, July 06, 2023.

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