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How to Apply for the Brandman Retail Limited IPO: Step-by-Step Investment Guide

 

Brandman Retail Limited, incorporated in 2021, operates as a distributor of licensed international sports and lifestyle products, primarily in footwear and athleisure apparel. The company’s operations are structured around distribution, licensing, retail, and e-commerce, enabling it to supply merchandise across offline and digital channels. Its retail presence includes Exclusive Brand Outlets in multiple northern Indian cities and two multi-brand outlets under the “Sneakrz” format, while its online sales are facilitated through established e-commerce platforms. The company functions under non-exclusive distribution arrangements, allowing it to offer a range of licensed products across different price segments to retailers operating in varied formats. Within its operating segment, Brandman Retail has developed capabilities in sourcing, product design coordination, and quality management through its industry experience, positioning it as a distributor of licensed fashion and lifestyle products in the footwear and athleisure category.

To apply for the Brandman Retail IPO, investors must have a demat account and an active UPI-linked bank account for the Application Supported by Blocked Amount (ASBA) process. Applicants can submit their bids through their broker’s online trading platform, mobile app, or directly via their bank’s net banking portal by selecting the IPO section and entering the required lot size and price. After submitting the application, the bid amount is blocked in the investor’s bank account until allotment is finalised. If shares are allotted, the blocked amount is debited and credited to the demat account; if not allotted, the blocked funds are released automatically.

For more details, visit the Brandman Retail Limited IPO page.

Brandman Retail Limited IPO Details and Objectives

Details

Information

IPO Date

Feb 4, 2026 to Feb 6, 2026

Issue Size

48,91,200 shares (agg. up to ₹86 Cr)

Price Band

₹167 to ₹176 per share

Lot Size

800 shares

Listing At

NSE SME

Market Maker

Gretex Share Broking Pvt.Ltd.

Shree Bahubali Stock Broking Ltd.

Purpose of the IPO

  • Funding Capital Expenditure for expansion of the New Retail Network by launching 15 Exclusive Brand Outlets (EBOs) and Multi-Brand Outlets (MBOs)

  • Working Capital Requirements for New EBOs and MBOs

  • Working Capital Requirements for Existing EBOs and MBOs

  • General Corporate Expenses

Timeline of Brandman Retail Limited IPO

Event

Date

IPO Open Date

Wed, Feb 4, 2026

IPO Close Date

Fri, Feb 6, 2026

Tentative Allotment

Mon, Feb 9, 2026

Initiation of Refunds

Tue, Feb 10, 2026

Credit of Shares to Demat

Tue, Feb 10, 2026

Tentative Listing Date

Wed, Feb 11, 2026

Cut-off time for UPI mandate confirmation

5 PM on Fri, Feb 6, 2026

Pricing & Lot Size of Brandman Retail Limited IPO

Price Band for the IPO

  •  ₹167 to ₹176 per share

Minimum Lot Size and Application Details

Application

Lots

Shares

Amount

Individual investors (Retail) (Min)

2

1,600

₹2,81,600

Individual investors (Retail) (Max)

2

1,600

₹2,81,600

S-HNI (Min)

3

2,400

₹4,22,400

S-HNI (Max)

7

5,600

₹9,85,600

B-HNI (Min)

8

6,400

₹11,26,400

Brandman Retail Limited IPO Application Process

The Brandman Retail Limited IPO application process can be completed online through your trading platform. Below is a step-by-step guide to applying for the IPO:

Step 1: Login to Your Trading Platform

Access your trading account using the broker's app or website.

Step 2: Navigate to the IPO Section

Go to the IPO section to view active IPO listings.

Step 3: Select the Open IPO and Click Apply

Locate Brandman Retail Limited IPO in the list of available IPOs and click the ‘Apply’ button.

Step 4: Enter the Quantity of Shares You Wish to Apply For

Specify the number of shares (lot size: 800 shares) within the price band of ₹167 to ₹176 per share.

Step 5: Provide Your UPI ID

Enter your UPI ID for payment authorisation and ensure sufficient funds in your bank account.

Step 6: Confirm the Application

Review your application details and confirm the UPI mandate before 5 PM on the last application day.

Step 7: Complete the Process and Wait for Allotment

Submit the application and monitor the allotment status to check if shares have been allocated to you.

Shares Offered in Brandman Retail IPO

The allocation of shares in the Brandman Retail IPO is structured across investor categories in line with applicable regulatory requirements. The issue provides defined reservations for qualified institutional buyers, non-institutional investors, and retail individual investors, with each category allotted a specified proportion of the net issue. This allocation framework outlines how the shares offered are distributed among different classes of investors.

Investor Category

Shares Offered

QIB Shares Offered

Not more than 50% of the Net Issue

Retail Shares Offered

Not less than 35% of the Net Issue

NII Shares Offered

Not Less than 15% of the Net Issue

This reservation structure reflects the categorisation and allocation approach disclosed for the issue, indicating the proportion of shares available to each investor segment.

Financial Health and Performance

Key Financial Metrics

  • Total Assets: Grew from ₹40.49 crore in FY24 to ₹101.31 crore as of Dec 2025.

  • Total income: Recorded at ₹97.21 crore in Dec 2025, as compared to ₹123.49 crore in FY24.

  • Profit After Tax (PAT): Stood at ₹19.67 crore for Dec 2025 as compared to ₹8.27 crore in FY24.

  • Net Worth: Recorded at ₹60.26 crore in Dec 2025 in comparison to ₹8.84 crore in FY24.

  • Reserves and surplus: Stood at ₹46.70 crore in Dec 2025, as compared to ₹8.59 crore in FY24.

  • EBITDA: Stood at ₹27.02 crore in Dec 2025 in comparison to ₹12.01 crore in FY24.

Recent Performance and Growth Prospects

  • The company’s asset base has expanded over the recent financial period, indicating a broader scale of operations.

  • Total income for the period ending December 2025 reflects a different level of business activity compared to the previous financial year.

  • Profitability has improved in the latest period when compared with the earlier financial year.

  • The company’s net worth has strengthened relative to its position in the prior year.

  • Reserves and surplus have increased, reflecting a higher accumulation of internal financial resources.

  • Operating performance, as measured through earnings before interest, tax, depreciation, and amortisation, shows an improvement over the earlier period.

Investment Risks and Opportunities

Potential Risks of Investing in the IPO

  • The company’s reliance on licensed and partner brands means its operations are dependent on the continuation and terms of distribution arrangements, which could affect product availability and business continuity.

  • Expansion into new Exclusive Brand Outlets and Multi-Brand Outlets involves capital deployment and operational execution, which may be influenced by retail demand, supply chain conditions, and market dynamics.

Opportunities and Growth Potential

  • Planned expansion of new Exclusive Brand Outlets and Multi-Brand Outlets provides scope for wider retail presence and deeper market penetration across targeted regions.

  • The company’s presence across both offline retail stores and established e-commerce platforms supports broader distribution reach and diversified sales channels for its licensed footwear and athleisure products.

Key Performance Indicator (KPI)

KPI

Dec 31, 2025

Mar 31, 2025

ROE

43.69%

108.47%

ROCE

36.92%

70.48%

Debt/Equity

0.26

0.40

RoNW

32.64%

70.33%

PAT Margin

20.64%

15.49%

EBITDA Margin

28.35%

23.02%

Price to Book Value

 

7.53

Brandman Retail Limited IPO Registrar & Lead Managers

Registrar

Lead Manager(s)

Bigshare Services Pvt.Ltd.

Gretex Corporate Services Ltd.

Company Address of Brandman Retail Limited

Brandman Retail Ltd. 

DPT 718-719,

7th Floor DLF Prime Tower

Okhla Industrial Area Phase-I,

South Delhi, New Delhi, 110020

Phone: 011-46052323

Email: info@brandmanretail.com

Website: https://brandmanretail.com/

Conclusion

Brandman Retail Limited’s IPO presents a structured route for the company to mobilise capital for retail network expansion, working capital needs, and general corporate purposes. The business model is centred on licensed distribution of footwear and athleisure products across offline and online channels, supported by a network of Exclusive Brand Outlets, Multi-Brand Outlets, and digital marketplaces. Recent financial performance reflects changes in asset base, profitability, and internal accruals over the stated period.

The application process follows the standard ASBA mechanism through demat and UPI-linked accounts, with defined timelines, price band, and lot size for participation. Share allocation is segmented across investor categories as per regulatory norms, while the overall outcome of the issue remains subject to market conditions, demand for the shares, and post-listing trading dynamics.

Interested in more opportunities? Check out our Upcoming IPO section for new listings and don’t forget to check your Brandman Retail IPO allotment status

Frequently Asked Questions

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Published Date : 05 Feb 2026

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The information provided on this website is for general informational purposes only and is subject to change without prior notice. BFSL shall not be responsible for any consequences arising from reliance on the information provided herein and shall not be held responsible for all or any actions that may subsequently result in any loss, damage and or liability. Interest rates, fees, and charges etc., are revised from time to time, for the latest details please refer to our Pricing page.

Neither the information, nor any opinion contained in this website constitutes a solicitation or offer by BFSL or its affiliates to buy or sell any securities, futures, options or other financial instruments or provide any investment advice or service.

BFSL is acting as distributor for non-broking products/ services such as IPO, Mutual Fund, Insurance, PMS, and NPS. These are not Exchange Traded Products. For more details on risk factors, terms and conditions please read the sales brochure carefully before investing.

Investments in the securities market are subject to market risk, read all related documents carefully before investing. This content is for educational purposes only. Securities quoted are exemplary and not recommendatory.

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