Mamaearth IPO

Discover key details about Honasa Consumer Limited IPO - the opening and closing dates, and more.

About Honasa Consumer Limited

Founded in 2016, Honasa Consumer Limited (HCL) is a digital platform for beauty and personal care products. Their brand portfolio includes Mamaearth and others. Supported by investors like Sequoia Capital India, HCL aims to reach a $1 billion valuation. Their product range covers baby care, face care, body care, hair care, cosmetics, and fragrances as of June 2023.

IPO Details

IPO Date:  2nd Oct – 2nd Nov 2023 Total Issue Size:  Rs. 365 Crore Allotment Date:  7th November 2023 Listing Date:  10th November 2023

Strengths of the IPO

1. Omni-channel distribution for convenience. 2. Data-driven marketing, experienced leadership.

Risks Involved

· Neglecting changing preferences and trends harms operations. · Failing brand extensions affects cash flow. · Overreliance on a few products risks business.

IPO Objective

· Capital expenses for new EBOs · Investment in BBlunt for salon expansion